the f irst shopping tool built exclusively for small businesses

Businesses who make less than $50 million in annual gross revenue, utilize Shopify as their e-commerce platform, and ship easily to the U.S. are eligible to join the goodbuy community.

Businesses that sell alcohol, firearms, tobacco, pornography, animals, prescription medication, and/or other illicit items, and businesses that utilize dropshipping apps from mega-retailers are not eligible to join the goodbuy community.

At goodbuy, we utilize a revenue share model. Similar to an affiliate commission model, each time goodbuy redirects a new sale that is then completed on your business’ website, goodbuy makes 10% of this customer’s total purchase price less shipping– that’s it! There are no additional fees associated with joining goodbuy.

To get started, install the goodbuy app for Shopify and complete the simple, 5-minute application. As soon as you’re verified by our team, your small business and products will be discoverable (and shoppable!) on goodbuy. If you need a little extra support installing the app, check out this quick video.

There are three ways for your small business and products to be discovered by goodbuy shoppers!

(1) Shoppers that have the goodbuy browser extension for Google Chrome installed on their laptop or desktop computer will receive instant alternatives from small businesses (like yours!) wherever and whenever they are searching or browsing on a mega-retailer’s website (think: Amazon, Walmart, H&M, Pottery Barn, etc.) At the moment of a shopper’s search, goodbuy shows up to reveal instant alternatives to big box stores and products all from small, values-aligned businesses (like yours). As soon as a customer selects a product on goodbuy, they’re automatically redirected to shop and make a purchase on your website.

(2) Similarly, shoppers that have the goodbuy app for iOS installed on their iPhone or iPad receive instant small business alternatives wherever and whenever they shop with mega-retailers using the Safari browser. Just like the Google Chrome browser extension, goodbuy shows up in the moment of search to reveal small business alternatives and redirect shoppers away from big box stores directly to small businesses like yours.

(3) Last but not least, shoppers can find your small business and products via goodbuy directly using the goodbuy shop page which functions similarly to a marketplace and search engine (like Google or Bing), to provide instant small business product results each time a shopper searches using goodbuy. Again, when a shopper clicks on a product found on goodbuy they’re automatically redirected to your e-commerce store to make their purchase!

goodbuy store tags offer an opportunity for small business owners (like you!) to share the identities and business values that matter most to you with our community of passionate, small biz shoppers.

The ‘small business’ store tag is automatically associated with all goodbuy businesses! You can also select from 15 additional store tags*– which include both business owner identities and business values– to complete your unique shop profile on goodbuy.

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*These tags include:

Business owner identity tags: AAPI-owned, Black-owned, family-owned, Indigenous-owned, Latina/o/x-owned, LGBTQIA+ owned, MENA/SWANA-owned, owners w/disability(ies), veteran-owned, women-owned, and

Business value tags**: sustainable, vegan, cruelty-free, American made, and certified ethical.

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**Please note that all goodbuy business values store tags rely upon third party certifications for verification.

A complete list of detailed definitions is made available as part of your small business profile set-up when you install the goodbuy app for Shopify. You will find these definitions when you are prompted to select store tags associated with your small business.

As a small team ourselves, goodbuy is currently only offered for businesses utilizing Shopify as their e-commerce platform. Don’t worry! You can join our waitlist to be the first to know when goodbuy becomes available for additional e-commerce platforms. We can’t wait to meet you!  Utilize an affiliate management platform? Reach out to us here.